Chapter 2: Product Selection and Inventory Management
November 6, 2024
10 min read time
Managing product quality is crucial regardless of your sourcing method.
Tyler Rybacki, a product development expert at subscription coffee company Jot, says, “Product samples enable you to inspect the level of quality so that you can ensure every order is worth your investment. Having a sample on hand is also helpful for shooting product photos for sales and marketing materials and your e-commerce website.”
Across all methods, maintain open communication with suppliers, address quality issues promptly, and continuously gather and act on customer feedback.
Remember, consistency in quality control processes is key to maintaining your brand's reputation and customer satisfaction.
If you want a simple checklist for sourcing good products, we have one ready for you here.
Now that you have identified who to source the products from, the next step is managing the inventory. Inventory management is the process of tracking stock levels for your e-commerce store, to fulfill orders for your customers.
Depending upon your sourcing method you need to be prepared for:
To ensure accurate inventory management, you need to be prepared for:
Advanced analytics and machine learning algorithms can help predict your future customer demand with greater accuracy. With data sources like historical sales, seasonal trends, economic indicators, or even social listening, you are able to ensure precise inventory planning.
Inventory Management System (IMS) that leverages Internet of Things (IoT) devices like RFID tags and sensors can help in real-time tracking of stock levels, product movements, and even environmental conditions (e.g., if you need the perfect temperature for a chocolate product in your e-commerce store). With access to this data across multiple locations, you can ensure better decision-making across locations and products.
With lean inventory practices and JIT inventory management you can closely coordinate with suppliers to receive goods only when needed for production or sales. However, the only caveat is that you need a highly reliable supply chain and accurate demand forecasting to be effective.
Implement dynamic models that continuously adjust safety stock levels and reorder points based on real-time data, based on factors such as demand variability, lead time uncertainty, and desired service levels. Use statistical methods like Monte Carlo simulations to determine optimal levels, ensuring high product availability without excessive inventory costs.
Check out this GitHub repository that works with any CSV file as input. Just export the “closed dates” of your items into a CSV, feed the script with it, and your simulations can be run. You could even start building your tool based on the existing code.
Most e-commerce store owners stay focussed on the data, but not on the people. Remember that having a good relationship with your vendor/manufacturer could solve half your problems; since they would be eager to see you succeed.
Here’s what you could focus on:
The total return rate for 2023 was 14.5%. E-commerce categories like clothing (23%), bags, accessories, and shoes (18%) and food and beverages (13%) experience the most amount of returns. If you have an e-commerce store in any of these categories, make sure to include:
As a first-time Shopify e-commerce store owner, you might find all of this overwhelming. But Shopify again comes to help.
Shopify’s Inventory area allows you to track and adjust inventory information (and a full history) for up to 90 days. However, as an ad-hoc tool, it comes with its own set of limitations, which is where Inventory Management apps come in.
Here is what makes them so indispensable: