What we measured.
One stock theme, one product page, one measuring tool. The only thing that changed between runs was what was installed.
A fresh development store on a stock theme, with imported sample products so the product pages were real pages. Fully loaded: one second.
Reviews, shipping bar, currency converter, sales pop-ups, quantity breaks, frequently bought together and the rest. All well rated, all installed the normal way.
We uninstalled everything, reinstalled the theme from scratch to clear the leftovers, then switched on the Vitals equivalents.
Forty Vitals apps on at once, on the same theme, to see what the ceiling actually looks like.
The thirteen features, switched on in Vitals.
Same jobs as the thirteen separate apps. One subscription, one script.
The part nobody warns you about.
When we uninstalled the thirteen apps, the store did not go back to one second. It stayed at more than double that, because apps that edit theme files leave their code behind when they go.
Two of them emailed instructions for removing their scripts by hand. We reinstalled the theme from scratch instead, which is the only reliable way to get a clean baseline back.
the clean baseline, with no apps installed at all. Leftover scripts do not uninstall themselves.
Why the Vitals build is faster.
Three things, and none of them are clever tricks. They are what happens when the apps are built to live together instead of alongside each other.
The apps run on one script with shared variables and minified output, serving more than 60 million unique visitors a month. More features did not mean more code.
If three apps need something from our servers, that is still a single combined request. Badges and star ratings ship as inline SVG, so they are not five more image requests.
Your settings compile into a script stored on our servers, cached at the Cloudflare edge, then cached in the shopper’s browser for thirty minutes.
Six things worth doing today.
None of these need a developer, and all of them are worth more than another speed-testing tool.
Thirteen features. One script. Three point one seconds.
Forty-plus apps on one subscription, built to run together.